Lullaby Trust
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You may remember a little while ago, we changed our Twitter and Facebook avatar to a Star. This was in memory of a little girl called Matilda Mae who was found sleeping earlier this year. I never knew Matilda Mae but her mum Jenny, is a fellow blogger, and is both loved and respected in the blogging community.
In the weeks and months since Jenny found Matilda sleeping, Jenny and her family have been working closely with FSID who today have changed their name to The Lullaby Trust. The charity’s new logo, website and materials were unveiled today after a year-long rebranding exercise. The changes are part of its strategy to halve the number of deaths from sudden infant death syndrome by 2020. About 300 babies in the UK die suddenly each year.
‘The Lullaby Trust’ communicates warmth, trust and compassion. It is a simple name which is easy to remember and illustrates their commitment to promoting safer sleep for babies to every family.
The Lilypad family have no comprehension of what Jenny and her family have gone through but we do think that FSID changing the name to The Lullaby Trust is a positive move for FSID. All parents sing a favourite lullaby for their little ones and mine has to be Hush Little Baby. We often tailor it to Mummy (not Daddy) or Big Sister likes to try and find other options for baby but the traditional is always my favourite.
Hush, little baby, don't say a word,
Daddy's gonna buy you a mockingbird.
And if that mockingbird won't sing,
Daddy's gonna buy you a diamond ring.
And if that diamond ring turns brass,
Daddy's gonna buy you a looking glass.
And if that looking glass gets broke,
Daddy's gonna buy you a billy goat,
And if that billy goat don't pull,
Daddy's gonna buy you a cart and bull.
And if that cart and bull turn over,
Daddy's gonna buy you a dog named Rover.
And if that dog named Rover won't bark,
Daddy's gonna buy you a horse and cart.
And if that horse and cart fall down,
You'll still be the sweetest baby in town.
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