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The Little Lilypad is a lifestyle blog mostly written by a mum to two beautiful, cheeky and entertaining daughters. It is sometimes written by the Man on the Pad or by one of our baby bloggers. Occasionally we accept guest posts too. There is frequently talk of sustainable living, saving money, lifestyle and travel. It is hopefully helpful, sometimes funny and always honest.

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Why?

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But why mommy? Why?
 
How many times have I heard it today? I am not sure, I think I lost count at 20. When my daughter was a toddler and curious about everything, the word "why" became sononomous with her development and I felt that I was increasing her knowledge and understanding.
 
Now at the grand old age of 5 and a half (the half is very important at that age) the word "why" is back with avengence! I am currently undecided whether she is once again curious about things around her or whether she has a secret plan to send me bonkers.
 
In answering her sometimes amusing or reasonable questions, the response I get again is "why", so I am beginning to think she has a master plan.
 
Never underestimate the power of a 5 year old!
 
I am quite sure that advertisers became aware of this power a long long time ago, when deciding to put adverts for toys, gimmicks, sweets and such like, during the breaks in childrens programmes. The "sponge like" children soak up these fabulous advertisements and want to know "why" they cant have all the amazing things they have seen.
 
As grown ups, we all know that the sand will never make those creatures or those pretty little dolls never actually keep that hairstyle once it has been cuddled and played with a few times. So maybe the 5 year old is right in her constant quest for answers, as grown ups maybe we should be questioning a little more and asking advertisers and manufactuers - why??
 
What do you think?

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